Richmond Homearama 2016 To Take Place At Hallsley

Southern Traditions

Southern Traditions

Richmond Homearama 2016 To Take Place At Hallsley In Chesterfield County

Nine homes in Chesterfield County’s Hallsley community, located in the Village of Midlothian just 20 minutes from downtown Richmond, will be opened to the public Saturday, June 4 through Sunday, June 19 for this year’s Homearama.

Richmond Homearama is a home tour featuring fully decorated designer homes sponsored by the Home Building Association of Richmond and this year’s show marks the 11th year for the event to take place in the region.

“Homearama will be held in Hallsley for 2016 and we couldn’t be prouder,” said Daniel Jones, East West Communities vice president and project manager for Hallsley. “Nine new homes will feature some of the best custom builders in Richmond, along with amazing interior decorating ideas, trends, colors, architecture, and innovations in new homes with an emphasis on unique new designs and creative use of space.”

Featured homes are priced from $950,000 to more than $1 million and seven are still available for sale. The home builders represented for this year’s event include: Bel Arbor Builders, Biringer Builders, Inc., Falcone Custom Homes, Homeplaces, LTD., Homesmith Construction, Perkinson Homes, Ray A. Williams Custom Homes, Southern Traditions, and TimberCreek Building and Design. These dream homes also include amazing rooms and hot trends like an indoor slide, sweeping curved staircases, backyard putting green, wine cellar, steam room, media centers and stunning outdoor living rooms.

This year’s Homearama will benefit the ASK Childhood Cancer Foundation. ASK was founded in 1975 by a group of parents in the pediatric oncology clinic at the Children’s Hospital of Richmond at VCU. Today, ASK is Central Virginia’s largest provider of support services for children with cancer and their families.

The 16-day Homearama tour will be open daily from 11 a.m. to 6 p.m. with extended hours for the following special events:

  • Tuesday, June 7: A Taste of Richmond – until 8:30 p.m.
  • Thursday, June 9: Concert Series with Flat Elvis – until 8:30 p.m.
  • Thursday, June, 16: Concert Series with Top Shelf – until 8:30 p.m.

Homearama will feature themed weekends with live entertainment, food trucks, beer and wine sales, shopping experiences by Gather & SEE Boutique, and so much more. Café Caturra will have a café open daily under Homearama’s big top. Presenting sponsors of Homearama include Long & Foster Real Estate and Prosperity Home Mortgage.

Daily tickets for tours of the Homearama will be available for purchase online at or at the gate. The entrance to the Homearama is located at 3900 Brightwalton Rd – Midlothian, VA 23112. Parking is located in the Hallsley community with transportation to the nine homes provided via luxury limousine buses, including the Hallsley Hopper, one of Hallsley’s many amenities – its own limo bus.

The event will officially kick off on Friday, June 3 from 6 p.m. to 10 p.m. with the Homearama Preview Gala, featuring heavy hors d’ouevres, cocktails, and a silent auction with all proceeds benefiting ASK Childhood Cancer Foundation. The grand opening celebration will feature music by “The Gentlemen And Their Lady” from Atlanta. Tickets are $75 for the opening night gala and must be purchased in advance online at Those attending must be 21 years of age.

At Hallsley, East West Communities has demonstrated its experience in developing successful environmentally sensitive, master-planned communities with resort-style amenities. The developer has created over 25 nationally-awarded communities, including Brandermill and Woodlake in the Richmond area. Hallsley is East West’s newest Richmond community and features a clubhouse with outdoor entertainment areas, waterpark-like pool, treehouse playground, playhouse village, tennis, sand volleyball, a 120-foot zip line, dog park, six miles of nature trails, fishing pond with dock, bocce ball, and full-time director to provide year-round events for residents of all ages.

During 2015, 167 homes were sold, averaging more than $600,000 per home–and, so far this year 46 homes have sold, including two Homearama homes. Hallsley was named the 2014 and 2015 “Best Community in Richmond” by the Home Builders Association of Richmond and voted “2015 Best Community” by multiple media outlets in the Richmond area.

Daniel Jones, East West Communities vice president and project manager for Hallsley said, “Even during a stagnant job growth year for Richmond, Hallsley’s sales soared due to its appeal across all age groups. It features a diverse offering of housing styles and pricing, plus residents enjoy a wide array of resort-like amenities, events and activities.”

For details on the 2016 Homearama, visit